The international image of Brazilian agribusiness will also be on the agenda on the second day August 10 of the International Poultry and Swine Show SIAVS, in a panel moderated by Canal Rural journalist Sara Kirchof.

The panel will feature a presentation of Brazilian strategies to strengthen the image of the country’s agricultural sector in the global market, led by the president of ApexBrasil, Augusto Pestana.

This will be followed by a debate on the challenges and pathways to strengthening Brazil’s perception as a sustainable food producing nation and on how to convey these values effectively to society. Participants will include the executive director of CitrusBR, Ibiapaba Neto, as well as the ABPA director of markets, Luís Rua. 

Learn more about the full program by clicking HERE.